PRIVACY POLICY
This Privacy Policy standardizes the rules for collection, storage, use, protection, and disclosure of user personal information generated during website browsing, order placement, and product consumption. This policy applies to all website visitors, registered users, and purchasing customers, and constitutes a binding service agreement between the platform and users.
We strictly abide by global internet data protection norms and regional privacy regulations, adhering to the principles of legality, necessity, transparency, and security in all data processing behaviors. We only collect user information necessary for completing order services and improving browsing experience, and never actively collect irrelevant sensitive private data.
The personal information we actively collected includes basic identity information, receiving information, and transaction data voluntarily submitted by users during account registration and order checkout, including name, shipping address, contact information, and order consumption records, which are only used for order fulfillment and after-sales service.
We automatically collect anonymous technical browsing data during user access, including access device type, browser version, network environment, website browsing track, page residence time, and operation behavior data. All anonymous data is only used for website operation analysis, page experience optimization, and functional improvement.
All user personal data is stored through encrypted server systems and secure technical protection measures. We establish complete data security defense mechanisms to prevent unauthorized access, disclosure, tampering, loss, and illegal use of user information, and regularly upgrade security systems to resist network risks.
We use legitimate user information to complete order processing procedures, including payment verification, commodity packaging, logistics outbound arrangement, delivery notification, and after-sales follow-up. All data usage is limited to the scope required for shopping services and will not be used for irrelevant commercial purposes without user authorization.
With explicit user consent, we may use contact information to push official store updates, new product launches, and seasonal preferential activity reminders. Users have the independent right to unsubscribe from marketing information at any time, and the opt-out operation will not affect normal order services and user rights.
We will never sell, rent, or transfer user personal information to irrelevant third-party commercial institutions for profit. We only share necessary order data with authorized service providers responsible for payment processing, logistics distribution, and order fulfillment, and all cooperative institutions have signed strict confidentiality agreements.
All third-party service partners have standardized data compliance capabilities and can only process user data within the scope of entrusted business services. They are prohibited from using user information for independent marketing, illegal dissemination, and unauthorized commercial behavior.
Users have the right to inquire, verify, correct, and delete their personal data stored on the platform. Users can submit data processing applications through official website channels, and we will complete identity verification and standardized processing within the specified cycle.
We set reasonable data retention cycles according to commercial operation and legal compliance requirements. Order transaction data and service records will be retained within the required time, and redundant data will be cleared and anonymized after expiration to reduce information security risks.
The website uses standard browser cookie technology to optimize browsing experience, retain shopping cart data, record user preference habits, and improve website operation fluency. Users can independently adjust cookie permission settings through browser functions, and disabling partial cookies will not affect basic browsing functions.
We reserve the right to update the Privacy Policy according to business adjustment, functional iteration, and regulatory requirement changes. The updated policy content will be displayed on the official page in real time, and continued website use will be deemed recognition and acceptance of the latest terms.